How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.
Alon Aboutboul, Dark Knight Rises Actor, Dead at 60
A beloved screen star’s life has been tragically cut short. Alon Aboutboul, whose onscreen credits include The Dark Knight Rises...
Athleta poaches a woman Nike executive to be its new CEO
Only six years ago, Gap Inc was telling investors that its Athleta yoga clothing brand was on its way to...
Dan Aykroyd Reveals Why He Really Missed the SNL50 Anniversary Special
Considering all the Saturday Night Live alums who did appear on SNL50: The Anniversary Special, it was impossible not to...
Gwyneth Paltrow tackles Astronomer’s most common questions as ‘very temporary’ spokesperson — ‘OMG! What the actual f’
Astronomer showed it also has a sense of humor after its CEO and HR chief resigned amid fallout from a...
